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The development of personal projects, micro-enterprises or SMEs can also be done through crowdfunding. The principle is simple, it allows to counter the reluctance of banks, to initiate a momentum around a more or less transcendent project, which can also be carried by human values and solidarity.Through an Internet platform, the author of a project relies directly on third parties, who will receive a consideration based on the donation granted. Champagne Viticole has already reported, in its July 2017 issue, this crowdfunding method.the example of winemakers Eric and Sonia Marin, who through Miimosa, a crowdfunding site dedicated to the actors of agriculture and food, called on the collaborators to install their customer reception winery.
- The specificity of Fundovino.
- Another crowdfunding platform launched in August 2015 by Thomas Havas.
- Is that it is dedicated exclusively to the world of vines and wine.
- Including projects initiated in Champagne.
- In 2014.
- By Frédéric Savart and Francis Boulard.
- For the manufacture of barrels and lightning from local holm oaks.
- On this platform.
- In exchange for a donation (from 5 to more than 1000 euros) the taxpayer (who can remain anonymous if desired) receives a consideration.
- During January 2018.
- The corresponding donation appeals.
- For example.
- The development of a new winery in the Languedoc (goal 15.
- 000 euros).
- A mass breeding plantation in Haut-Var (4000 euros).
- The purchase of stainless steel tanks in Saona and Loire (7400 euros) or the purchase of organic plows (7900 euros) in the Médoc.
- Con for happy donor counterparts in personalized bottles.
- Welcome to the property.
- Tastings?.
70% of the targets achieved
This year 2018, Fundivino is changing course and is embarking on a participatory investment, which requires permission from the?Financial Markets Authority and will open the field to much larger contributions. “We are working to achieve the status of CPI (participatory investment advisor)”, confirms Thomas Havas, “which has slowed projects a little down in Fundovino, about 20 a year before our shift. Success is there: more than 70% of the goals are met (the figure of 30% is usually cited for many generalist platforms) with an average donation increased to 115 euros per person. A success that is due to the passion of the taxpayers for the actors and the world of vineyard and wine. In the near future and Thomas Havas believes a lot, the establishment of future participatory investments could affect Champagne and other prestigious denominations.