The first Bacchus Meeting on the impact of the new “influencers” of wine

On the initiative of the? The Georges Chappaz Institute of Vine and Wine in Champagne, the first “hassle-free” conference at the Rendez-vous in Bacchus, is held on 6 February at Le Clos wine bar in Reims.

Almost one in four French people share their wine tasting notes or opinions on social media. And even more of them visit websites and blogs dedicated to this drink. The credit given to bloggers and other connected influencers seems increasingly widespread: notes, opinions, recommendations from these new prescribers often become an act of purchase. Who are they? What are your methods?

  • The theme of the first edition of Rendez-vous de Bacchus.
  • “Wine.
  • Digital drink: what is the impact of the new” influencers “(blogs.
  • Social networks?)”.
  • Will see the public follow the exchanges between four speakers.
  • Tony Verbicaro (La Champagne Viticole) will be the moderator.
  • Caroline Henry.
  • Writer.
  • Journalist and trainer specializing in regional champagnes.
  • He published in 2017 The luxury of sustainable.
  • Organic and biodynamic champagne.
  • She is the Champagne online correspondent for Wine Searcher and Decanter.
  • Nicolas Manfredini.
  • Born in Champagne and graduated from EBS.
  • Is the founder of Winalist.
  • A website that aims to publicize the French wine region and its potential for tourism.
  • Clémence Morel.
  • Sowine.
  • Rémoise agency.
  • “fascinated by the story behind each bottle”.
  • Is in charge of key accounts within the specialized communication agency.
  • Daniel Romano.
  • 99champagne.
  • Com correspondent.
  • Archaeologist? S Diploma in the backpack.
  • A second life in Champagne around a glass and a smartphone.
  • He is a correspondent for the guide The 99 best champagne houses.
  • Which recently opted for digitization (Android / Apple application designed to tell the story of champagne and cavas every day using content adapted to the web).

The appointments of Bacchus

Le Clos, Rue du Temple in Reims

With reservation: http://www. univ-reims. fr/igc/evenements-vie-etudiante/les-rendez-vous-de-bacchus/igc/evenements-vie-etudiante/les-rendez-vous-de-bacchus /les-rendez-vous-de-bacchus-mardi-6-fevrier,21720,36247. html

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